Verde Property Services (VPS) - PE-backed commercial landscaping platform (Verde Equity Partners) had an ambitious goal: deploy $50M in 18 months through add-on acquisitions. With no internal deal team and down-market targets requiring massive pipeline volume, they needed a sourcing partner who could move fast. We delivered 5 closed acquisitions in 9 months - with 12 more conversations in the pipeline.

The Challenge

Verde Property Services, a PE-backed commercial landscaping platform, faced a sprint: deploy $50M in add-on capital within 18 months. Their sponsor was aggressive, the timeline was fixed, and the margin for error was zero.

The problem? No internal deal team. No sourcing infrastructure. And a target profile - owner-operated landscaping companies with $2-10M in revenue, that meant down-market, fragmented targets with lower individual hit rates. They needed massive pipeline volume just to have a shot at the math.

Traditional approaches wouldn't work. Hiring a full-time BD professional meant months of ramp time they didn't have. Buy-side advisors would charge success fees that eroded deal economics. They needed a sourcing partner who understood velocity, volume, and the realities of lower-middle-market roll-ups.

Our Approach

We designed a high-volume origination program built specifically for VPS's acquisition cadence and target profile - a pipeline engine that could sustain 4-6 closed add-ons per year.

• Mapped 400+ potential add-on targets in commercial landscaping across priority geographies
• Developed succession-focused outreach positioning VPS as the ideal buyer for retiring owners
• Built qualification frameworks calibrated for down-market realities knowing volume would be the unlock
• Maintained consistent weekly outreach cadence with rapid handoff protocols to VPS for qualified conversations
• Weekly pipeline reviews to optimize targeting, messaging, and conversion based on real feedback loops
• First qualified conversation: Week 3

The Process

The Outcome

With 3 months remaining on the initial engagement, VPS had already exceeded their deployment timeline by 8 months.

What makes this result remarkable: VPS achieved PE-grade acquisition velocity without a PE-sized deal team. The estimated ROI on their origination spend is a minimum of 20x when compared to a traditional buy-side fee structure.